æž¡éšå»ºãã¢ã³ãžã£ãã·ã¥ã»æž¡éšå»ºã11æ24æ¥ãèæžãè¶
äžæµã®äŒè©±åãïŒãããªåºçïŒãçºå£²ãç¿æ¥ã«ã¯ABEMAã®æ°ãã©ãšãã£çªçµãæç°å²å¹³ã®åŒéTVãã®ååã²ã¹ããšããŠãåºæŒãããªã©ãåŸã
ã«æ¬æ ŒåŸ©æŽ»ãã€ã€ãããç¹ã«27æ¥æŸéã®ããã£ã³ã¹ã®æéãïŒABEMAïŒã§ã¯ãæ¹ããŠãç¬ãã¿ã¬ã³ããšããŠã®å®åãèŠãã€ããèŠèŽè
ãããåå¿ã¯äžã
ãå°äžæ³¢åŸ©åž°ã®å¯èœæ§ãåãæ²æ±°ããããªã©ãäžå«éšåãã2幎ãçµãŠãæž¡éšã«ãè¿œã颚ãå¹ãå§ããŠããããã ã
ãæž¡éšã¯çžæ¹ã»å
å¶äžåãšã®ã³ã³ãã§ãã©ãšãã£çªçµãªã©ã§æŽ»èºããŠãããªãã2017幎4æã«å¥³åªã»äœã
æšåžãšçµå©ãåææã«æ
å ±ãã©ãšãã£ãçæ§ã®ãã©ã³ããïŒTBSç³»ïŒã®åžäŒã«æãŠãããããªã©ãå
¬ç§ãšãã«é 調ã§ã18幎9æã«ã¯ç¬¬1åç·å
ãèªçããŠããããããã20幎6æçºå£²ã®ãé±åææ¥ãïŒæèæ¥ç§ïŒã®å ±éã«ãããæž¡éšãšè€æ°å¥³æ§ãšã®äžå«ãçºèŠããäžæ°ã«äžéãæµã«åãããããã«ãæž¡éšã¯åèšäºãå
¬éãããåã«æŽ»åäŒæ¢ã«å
¥ã£ãŠããããšãããäœã®èª¬æããªãâé²é ãâããå°è±¡ãäžããäœèšã«åæãè²·ã£ãã®ã ã£ãã
ãçµå±ãæž¡éšã¯å幎12æã«è¬çœªäŒèŠãè¡ããéãŸã£ãå ±éé£ãã質åæ»ãã«ãããçµå§è¬ãã°ããã§çµäºãã¡ãªã¿ã«ããã®å¹Žã®å€§ã¿ããæŸéã®ãã©ãšãã£çªçµãããŠã³ã¿ãŠã³ã®ã¬ãã®äœ¿ãããããžãã§!!ãïŒæ¥æ¬ãã¬ãç³»ïŒã®ç¹çªãç¬ã£ãŠã¯ãããªããã·ãªãŒãºã§åŸ©åž°ãããšããå ±éããã£ãããçµæçã«ã¯åºæŒããããã§ã«åé²ã¯æžãã§ãããšäŒããããŠããã ãã«ãæž¡éšã®åºæŒã·ãŒã³ã¯âãèµå
¥ãâãšãªã£ãããã ã
ããã®åŸãæž¡éšã«é¢ããŠã¯21幎5ææŸéã®ãè¡åã®ã§ããæ³åŸçžè«æãïŒæ¥ãã¬ç³»ïŒããå幎9ææŸéã®ãæååçäŒãïŒåïŒæçµåã§ã®åŸ©åž°æ
å ±ãåºãããããããå®çŸããªãã£ãããã©ã€ããŒãã«ã€ããŠæ±äº¬ã»è±æŽ²åžå Žã®ä»²åžåºã§ã®ã¢ã«ãã€ããå ±ããããããäœã
æšãšã®é¢å©èª¬ãæµ®äžãããããããšãã
ãæž¡éšãããããã«ããã ãã§é¢çœããªã
ããããä»å¹Ž2æ5æ¥ãäœã
æšã®Instagramãå
å¶ã®YouTubeãã£ã³ãã«ã§ãæž¡éšã®æŽ»ååéãå ±åãããã埩垰ã®å Žã¯ãçœé»ã¢ã³ãžã£ãã·ã¥ãïŒåèãã¬ãïŒãšãªããæž¡éšã¯å
å¶ãšãã«å15æ¥æŸéåã«ç»å Žãæž¡éšã掻åäŒæ¢ããŠä»¥éãåçªçµã¯å
å¶ã1人ã§å®ã£ãŠããããçŸåšã¯2人ã§åºæŒããŠãããããã«ãå
æ17æ¥ã«ã¯äœã
æšã第2ååŠåš ãå
¬è¡šãæž¡éšã®äžå«ã§ãã£ãšãå·ã€ããã®ã¯äœã
æšã ããããé¢å©ããã«åæ§ç¯ãéžã³ãæ°ãã家æãèªçããããšãããã£ãã
ã劻ã®ç¬¬2ååŠåš ãæããã«ããããšãæž¡éšãã€ã³ã¹ã¿ã§ããã®å€§ããªæåãèžã«æŽã«ç²Ÿé²ããŠãŸãããŸãããšè¡šæãããããçŽ1é±éåŸã®å
æ25æ¥ã«ã¯ããããããã¡ã
ãŒã»æç°å²å¹³ãMCãåãããåŒéTVãã«åºæŒãåçªçµã¯ãè¿ãå°æ¥ãåŒéããããšããæç°ããã»ãã®æå人ã«ãåŒéãä¿ããšããå
容ã§ãäœãç¥ããã«ååã²ã¹ããšããŠç»å Žããæž¡éšã¯ãããªãã§ãããããïŒãã決æãããŠæ»ã£ãŠããã®ã§ãããã¡ãã£ãšç²ãããŠãã ããããªã©ãšæ
ãŠãŠããã
ãæž¡éšå»ºããåŒéTVãã§æç°ãããäžç·ã«åŒéããŸãããïŒããšèªãããâŠâŠãšãã話ã¯ãäžéšããããã¥ãŒã¹ã«ãåãäžãããããå³ããæèŠãå€ããã©ãç§ã¯ãŸãæž¡éšããããã¬ãã§èŠãããã掻åäŒæ¢æéãé·ããåååçããããããªãïŒãããã£ã±ãæž¡éšããé¢çœãããå¿æŽãããããšããæžã蟌ã¿ãè€æ°å¯ããããã
ããŸããå
æ27æ¥ã«ã¯åé³¥ã®å€§æïŒãããMCãåããããã£ã³ã¹ã®æéãïŒABEMAïŒã«ãã²ã¹ãåºæŒããæž¡éšããã¡ãã§ã¯ãæž¡éšããã±åŒåœã§ã銎æã¿ã®ãéå
µè¡ãã®ãåŒåœãé£ãªãããå§åçãªã³ã¡ã³ãåãçºæ®ããããããçŽãããåœãããããªã©ãåé³¥ã®2人ããã€ãžãããŸãã£ããåçªçµãèŠãããããŠãŒã¶ãŒãããããæž¡éšãããããã«ããã ãã§é¢çœããªããããèªåãâäœãæ±ããããŠããâãããããã£ãŠããããããã®ãŸãŸåŸ©æŽ»ããŠããããšãããªãããªã©ã奜æçãªã³ã¡ã³ããå€ãå¯ããããŠããã
YouTuberåããªãã£ã
ãæž¡éšã¯äžç¥¥äºãå ±ããããåŸã掻ååéã«æéããããããã®éããèšãããŠããã®ã¯ãã€ãžãããããšãåãå
¥ããããªããã°ã埩垰ã¯å³ããããšããããšã§ããããšããã®ããã¢ã³ãžã£ãã·ã¥ã«ãããŠã¯å
å¶ããã±ãæ
åœããæž¡éšã¯ããã³ããæ
åœããŸãããã©ãšãã£çªçµãªã©ã§ãæž¡éšã¯âããã¡ãâãèªããã£ã©ãè¯ãããã°ã€ã³ããªãã£ã©ã¿ãããªå°è±¡ããã£ãã®ã§ããã€ãžãããåŽã«åãã®ã¯ãã©ã€ããèš±ããªãã®ã§ã¯ããšæãããŠãããšããããããŸãããããä»ããããäžã§ãèšãããŠããããã«ãæž¡éšã¯èªåã«æ±ããããŠããããšãææ¡ãããã£ããã€ãžãããŠããããããªããšèžäººãã¡ã«ãšã£ãŠãæ±ããããã®ã§ãã²ã¹ãã«åŒã°ããŠããã®ã§ããããïŒã¹ããŒãçŽèšè
ïŒ
ãçŸç¶ãããŒã«ã«çªçµã®ãçœé»ã¢ã³ãžã£ãã·ã¥ãããABEMAã®ãããªãããçªçµæ¢ãŸãã§ã¯ããããä»åŸã¯å°äžæ³¢ããŒå±ã®çªçµã«åŸ©åž°ã§ããå¯èœæ§ãã
ããã¡ãããããŸã æž¡éšã«å«æªæãæ±ããŠããèŠèŽè
ãããŸããããå°äžæ³¢ã®ããŒå±ãã©ãšãã£åºæŒãªã©ã¯æ
éã«ãªããªããšãããŸãããã§ããä»ãŸã§ã¯ã©ããã§ãé¢å©ããªãã®ããªïŒããšæãããŠããäœã
æšåžãã第2åãåŠåš ããããšã§ãå®å
šã«åæ§ç¯ã®æ¹éããšã£ãããšããã£ããããã奥ããããããªããããå€éã責ããã¹ãã§ã¯ãªããããããæž¡éšã¯ãŸãããããåããªãããããšãç解ã瀺ãèŠèŽè
ãå¢ããŠããŸãããä»ãABEMAã®çªçµãªã©ã§ãžã¯ãžã¯ãšãæž¡éšã£ãŠãã£ã±ãé¢çœãããšæãããããšãã§ããŠããã®ã§ããã®ãŸãŸã€ãžãã圹ã«åŸ¹ããŠããã°ãå°äžæ³¢ããŒå±ã§ã®åŸ©æŽ»ã倢ã§ã¯ãªãã§ããããïŒé±åèªèšè
ïŒ
ãæž¡éšå»ºã®å Žåããªããªã掻ååéã§ããªããããšãã£ãŠå®æã«YouTuberåããªãã£ãããšãã奜å°è±¡ã ã£ããšã¿ããããããšãã°å
éšäžãã決æ»éã»å®®è¿«åä¹ãTKOã»æšäžéè¡ãªã©ãäžç¥¥äºå ±éåŸã«æŽ»åã®å ŽãYouTubeãžãšç§»ããçäžãéãããã¬ãã§ã¯ã»ãšãã©èŠãããªããªã£ãèžäººãã¡ãããã
ã掻åäŒæ¢äžã¯æ¹ã
ããYouTubeåºæŒãªãã¡ãŒããã£ãããæž¡éšã¯äžè²«ããŠæåŠããŠããæš¡æ§ããžãã«YouTubeã«åºãã°æ¬æ ŒåŸ©åž°ãé ã®ãã®ã¯ç®ã«èŠããŠãããããã«æž¡éšã®é ã®è¯ããè¡šããŠãããABEMAçªçµã§ã®æž¡éšãèŠãŠããšãããå®å
šã«ãã«ãã§ããããšããå°è±¡ãèªåãæ±ããããŠããããžã·ã§ã³ããã£ã©ãç確ã«ææ¡ããŠãååã«ããã«å¿ããŠãããããããããšããããããããªããããšããšå
¥å¿µã«äœã蟌ãã ã³ã³ããæŠåšã«è£žäžè²«ãã人æ°ã¿ã¬ã³ãã®åº§ã«äžãè©°ããã¢ã³ãžã£ãã·ã¥ã ãã«ããã®å®åã¯æãçŽä»ãã ã£ãããããããŸã£ãããã³ãŠããªãããšã蚌æãããã
ãããã«æž¡éšã幞éã ã£ãã®ã¯ãçžæ¹ã®å
å¶ãæå±äºåæã®ãããã¯ã·ã§ã³äººåèããããŠåŠ»ã®äœã
æšåžããèŠæšãŠãããªãã£ããšããç¹ãéšåãããã§ã«2幎以äžãã¡ãæž¡éšãå¿ãå
¥ãæ¿ããã®ã¯èª°ã®ç®ã«ãæãããªä»ãå°äžæ³¢ã«åŸ©åž°ã§ãããã©ããã¯ãèŠèŽè
ãããŠã¹ãã³ãµãŒã«èš±ããããã©ããã«ããã£ãŠããããã®ãŸãŸãããèš±ããŠãããã ããããšãã空æ°ãåºãŸãã°ãæ¥å¹Žãããã«åŸ©åž°ãå®çŸããŠãããããã¯ãªããïŒãã¬ãå±é¢ä¿è
ïŒã
ãYouTuberã«ã¯ãªãããèžèœäººãšããŠã¡ãã£ã¢åŸ©åž°ãå¶ã£ãæž¡éšãäžç¥¥äºãèµ·ãããè
ãšããŠã®åçãšãä»ã²ã¹ãã«åŒãã§ãããèžäººä»²éãé¢ä¿è
ããããŠå®¶æãžã®æè¬ãå¿ããã«ããã°ãâå®å
šåŸ©æŽ»âãæããããããããªãã
ïŒæïŒBusiness Journalç·šééšïŒ